Optimize Blogger Title Tag for SEO

The default Blogger will shows your blog title first to the people when they search for some random or specific keywords using Google or Yahoo. In another words, if you have 700 posting on Blogger and 400 posts get indexed by Google, all your 400 postings will look almost identical in Google's results page.

Most people enter a keyword or keywords in the search engines and when the results are out. They look at the result and guess, probably he or she will just make a bet to enter the site or not. Therefore, what is the likely thing that they will look for to make sure it is a safe bet before they click on the result link? The title! Exactly, I guess a 6th grader like me had figured it out.

Imagine, you had written some damn awesome tutorials about dog feeding and instead of "How to feed a Chi Wawa?” the search results page displayed "JennPetGarden - How to feed a Chi...." That goes to all your 400 "un" SEO postings. This SEO hack is the basic hack I believe every blogger on Blogger’s blog should use. Periods

The Method:
Log in to your Blogger’s dashboard, click on ‘LAYOUT’ tab and click on ‘EDIT HTML'. (Don't have to expand the widget templates).

Find this line near the top;

<title><data:blog.pageTitle/></title>

and replace with;

<b:if cond='data:blog.pageType == "index"'>
<title><data:blog.title/></title>
<b:else/>
<title><data:blog.pageName/></title>
</b:if>

click 'SAVE TEMPLATE' and you done.

This piece of code basically tells the search engines to display your blog's title if it is at the homepage. If it is at any pages other then the homepage, it will display the post's title instead.

Variation 1 - Displaying your post title followed by your blog title.

<b:if cond='data:blog.pageType == "item"'>
<title><data:blog.pageName/> | <data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/></title>
</b:if>

Variation 2 - Customizing your results.
You can add your own text to the results as well. Look at the below code, it is so fun.

<b:if cond='data:blog.pageType == "item"'>
<title><data:blog.pageName/> | <data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/> | First Online Pet Shop</title>
</b:if>

HOWEVER, I believe variation 2 is not friendly with Yahoo. What do you think?

Credit: BloggerBuster SEO Title

If you like this posting, please share with your friends.
Link To This Post:
<a href="http://kingofcomplain.blogspot.com/2010/04/optimize-blogger-title-tag-for-seo.html" target="_blank" rel="dofollow">Optimize Blogger Title Tag for SEO</a>

Share This Complain

More